Thursday, June 25, 2009

Arbor Custom Homes TV Spot

Yes that is me playing the sales agent. I had such a good time filming the spot. We spent about an hour and a half for 12 seconds of video. The opening scene with all three of us (Jennifer Benelli and Joe Buffington, also sales agents for Arbor) took so long to shoot. The pillar kept getting in the way and I kept messing up on my blocking. Funny, I move from LA to Oregon to become a movie star:)

Saturday, June 20, 2009

Have You Used RMLS.com?

Lately a lot of our traffic we get here at Arbor Pass is from the internet. If you haven't used rmls.com, you are missing out. You can get a lot of information and even see pictures of the home. Copy this number: 8011007, then click on this link and paste. Let me know what you think of the site.

Tuesday, June 16, 2009

U.S. Housing Starts Soared in May; Permits Also Rose

By Shobhana Chandra

June 16 (Bloomberg) -- U.S. builders broke ground on more houses than forecast in May, offering a sign that the industry’s slump, now in its fourth year, may be approaching an end.

The 17 percent increase in housing starts to an annual rate of 532,000 followed a 454,000 pace the prior month, the Commerce Department said today in Washington. Building permits, an indicator of future construction, also rose more than estimated.

Lower prices and tax incentives are attracting buyers, potentially laying the groundwork for housing to rebound and reduce its drag on the economy. Still, rising unemployment is causing many Americans to hold off on big purchases and foreclosures continue to mount, so a sustained homebuilding recovery may take longer to emerge, analysts say.

“It’s fair to say that we have found a bottom in housing, though the concern is that the bottom is at a very low level,” said Zach Pandl, an economist at Nomura Securities International Inc. in New York. “We have a long way to go to reach more normal levels of activity.”

A separate report today showed that U.S. wholesale prices rose less than anticipated in May as food costs dropped. The Labor Department reported that its producer price index, on an annual basis, fell 5 percent last month, the biggest slide in half a century.

Stocks, Treasuries

U.S. stock futures extended gains after the housing report, indicating the Standard & Poor’s 500 Index may rebound from its biggest drop in a month. Futures on the Standard & Poor’s 500 Stock Index rose 0.4 percent to 923.10 at 9:08 a.m. in New York. Treasuries fell, with benchmark 10-year note yields rising to 3.74 percent from 3.71 percent late yesterday.

Housing starts were projected to rise to a 485,000 annual pace, after a previously reported 458,000 the prior month, according to the median forecast of 71 economists surveyed by Bloomberg News. Estimates ranged from 450,000 to 600,000.

Permits rose 4 percent to a 518,000 pace from a 498,000 rate the previous month. They were forecast to increase to a 508,000 annual rate.

Construction of single-family homes rose 7.5 percent to a 401,000 rate, the third straight monthly gain. Work on multifamily homes, such as townhouses and apartment buildings, jumped 62 percent to an annual rate of 131,000.

Regional Breakdown

The increase in starts was led by a 29 percent jump in the West and a 17 percent increase in the South. They rose 11 percent in the Midwest and 2 percent in the Northeast.

Home starts have still plunged 45 percent from a year earlier, today’s report showed, and are down from a peak annual rate of 2.27 million in January 2006, which capped the biggest housing boom in six decades.

Other recent reports show combined sales of new and existing homes increased in April, and the number of Americans signing contracts to buy previously owned homes rose for the third straight month.

Falling prices are bringing homes within reach of more consumers, and the Obama administration’s economic stimulus plan included an $8,000 tax credit for first-time buyers for purchases completed before Dec. 1.

Builders continue to face competition from existing properties. Mortgage delinquencies and foreclosures jumped to records in the first quarter, according to the Mortgage Bankers Association. One in eight Americans is now late on a payment or in foreclosure.

Mortgage Rates

Mortgage rates have climbed, even as the Federal Reserve works to trim borrowing costs by purchasing Treasuries and keeping the benchmark interest rate close to zero.

The average rate on a 30-year home loan surged to 5.57 percent in the week ended June 5, the highest since November, according to the mortgage bankers group. That’s up from a record-low level in late March.

Toll Brothers, the largest luxury homebuilder, and Hovnanian, New Jersey’s biggest builder, this month reported quarterly losses as revenue plunged. Still, the companies narrowed their losses from a year earlier.

“Some buyers are beginning to re-enter the new home market,” Robert Toll, chairman and chief executive officer of Toll, said in a June 3 statement. “Cancellations appear to be leveling off” even as “concerns about job security and the economy continue to inhibit traffic,” he said.

To contact the reporter on this story: Shobhana Chandra in Washington schandra1@bloomberg.net

Saturday, June 13, 2009

THE SMELL OF FRESH CUT LUMBER



Buildings 6 and 7 now have walls. I was outside putting up the balloons when the waft of fresh cut lumber entered my nose. There are many scents that I love, one of them happens to be fresh cut lumber. There are many reasons why I love it, the freshness of it, the sweetness of it, but most of all I love that it means I work for a builder that is building new homes. I am encouraged that in this tough economy, Arbor is standing the test of times. What sets Arbor apart is the quality of neighborhoods they build. Yesterday when I drove in to my personal residence (an Arbor neighborhood) I noticed the well groomed grass, the green leaves on the trees and the happy homeowners walking. As I come in to Arbor Pass, I see that same vision a year down the line.
Above you will find building 7. The first picture was taken three weeks ago and the other was taken today.

Monday, June 8, 2009

Design On a Dime

Below you will find a letter from a very happy mother of a new homeowner.

My daughter is just turning 20 years old, but has been saving up for several years now so that she would be able to purchase her first home rather than throw money away renting. The first time she looked at the Arbor Pass Condominiums, she knew this is where she wanted to call home. She loves the "small community" feel it has to it and that it is centrally located to just about everything imaginable. It couldn't be more perfect for her, and I was thrilled she chose Arbor Pass. As her mom, I was concerned about how safe the area was. I am at ease, as I feel Arbor Pass is set in a safe environment and the neighbors seem to keep an eye out for each other.

I had been purchasing things here and there for about a year, and hiding them away for her future home. I would find great deals on decorations, furniture, clearance items and even some really great stuff on Craigslist. I kept it all hidden at my sister's place (poor girl had to make paths in her living room towards the end!) After my daughter purchased the condo, I couldn't wait to start decorating! Arbor was using me as their contact, so I kept it a secret when they gave me the key and told my daughter it must be paperwork holding it up. She had no idea that my sister and I were going over there and decorating her new home. It had been so long since I'd purchased some of it, that I'd forgotten what was in all those boxes. It was like Christmas for me! For several days we worked into the late hours, and at times I think may have become delirious from lack of sleep. But in the end, it was ALL worth it!!! Her new condo now looked like a home and everything seemed to fit perfectly into place. I am amazed that an entire condo was furnished and decorated on such a small budget.

I will never forget her reaction the day she walked into her new home. She didn't get more than two steps in before the disbelief came over her face. There were lots of tears, lots of hugs and several "Is this really mine?.........No, seriously...........Is this really mine?!"

Arbor Homes / Arbor Pass has been wonderful to work with from start to finish of the entire buying process. And I can say that they seem to go above and beyond after the home purchase as well. My daughter could not be happier here!

Chris Korenthal, your the best - Thank you!!!

Sincerely,
Sharon


Saturday, June 6, 2009

Interest Rates

Interest rates 2 weeks ago were 4.875%, now they are 5.625%. Although 5.625% historically is low, I am sure that it will sadden those who waited. Don't expect the rates to fall again; now is the time to buy a home. Make it yours today, just in case rates go up again tomorrow. Track loan rates: Wells Fargo Rates

Wednesday, June 3, 2009

The creation of a new home


Have you ever been able to experience fresh baked apple pie from scratch to warm out of the oven? The care, precision and dedication seem to make it taste even better as you enjoy the first bite. Unlike picking up a pie from Costco, you can savor every precious ingredient that went into the delicious dessert. Not only that, but you know that you added only the best. I am not saying anything against Costco (I love Costco), but that pie was not made just for me (or by me).

That is why I love seeing a home build from the ground up. I love when a new homeowner comes in and purchases dirt with dreams and a vision of their new home. It is exciting for me to see their eager faces light up as they see walls rising and roofs being constructed. They get to see every "ingredient" that goes into their home with care, precision and dedication. Not only that, but they get to customize the inside of their home so it lives the way they want it to (not the way some previous owners liked). It is their home from creation to completion. They savor getting their keys and spending their first night in their home they saw made from "scratch."

This picture is building 7 ready for foundation. If you are in the market for a home, this might be perfect for you. Now is your chance to taste how good it could be to design your own Arbor home.